Lada

Lada
From a simple Soviet auto industry to the present
History? Zhiguli?,? Samara?,? Kalina? - This is the story of a whole generation. Lada, with her recognizable silhouette and, sometimes an unpredictable character, has become part of the life of many. For some, this is a reliable, although not the fastest, a way of movement, for others - a subject of pride, reflecting the Soviet past and, sometimes fatigue from constant improvements. But, despite all the vicissitudes, Lada retained her role in the domestic automobile industry, becoming an unchanged companion for millions of people. There were times when these machines were associated with simplicity, unpretentiousness and, possibly, some, light, even funny, originality.
Attitude to the brand at different times
In different eras, the attitude to the frets was different. In the Soviet years, when the choice was limited, the car from AvtoVAZ became a symbol of achievements, part of everyday culture. She opened the way to the future for young families, helped people travel and simply transport everything they needed. Years later, when alternatives appeared, Lada cars met a more ambiguous assessment. Not all, of course, but some of her fans remained devotion, first of all, because of a sense of nostalgia or attachment to what they grew up with.
Future Lada: new hope or new challenges?
Modern frets are, for the most part, the result of many years of effort to improve quality and design. Manufacturers strive for greater technological and safety, which, of course, is important for comfortable and safe driving. But still, on the way to this bright future, there are still many tasks and doubts. The question of whether they can fully satisfy the requests of a modern motorist is still open. Despite these doubts, we hope for the further development and improvement of Lada. Regardless of how the automotive industry changes, Lada is a machine that, without a doubt, played and continues to play an important role in the history of Russia.